WJA India organized ‘Branding and consumer connect Seminar’ with Vikram Raizada, Execuve Director of Tara Jewels on November 5th, 2011′ for WJA members. A stalwart in the markeng & lifestyle industry, Mr. Raizada shared with the members his knowledge and experse spanning over 2 decades. Through the interacve session, Mr. Raizada shared branding case studies from some the brands he has worked on namely, Cadbury’s, MTV, Calvin Klein, French Connecon etc. WJA members received several ideas and basic strategies to connect with consumers and build brands.